Category · 3 posts

Email & Retention

Klaviyo flows, SMS and post-purchase plays that bring buyers back without new ad spend.

Start here Klaviyo Flows for Shopify: The Complete Retention Guide Seven flows, built in the right order, do most of the work your email program will ever do. Here's which ones, how to write them with AI, the 2026 sender rules, and the published benchmarks to grade yourself against. Read the complete guide →

Email & Retention 21 days Nov 13 to Dec 3, 2026, send by send

Black Friday Email Campaign Ideas: A 21-Day Calendar for 2026

Most Black Friday calendars are a list of sends. This one is a list of sends, the flows to switch off while they run, and the two inbox rules that decide whether any of it lands.

Ishan Soni Sep 28, 2026 · 9 min read

Email & Retention 0 Composer drafts that send without your sign-off

Klaviyo Composer Review: What the AI Flow Builder Gets Right

Klaviyo Composer drafts full campaigns, flows and segments from one prompt using your own account data. Here's what it gets right, the 12 checks a human still has to make, and whether it replaces your agency.

Ishan Soni Sep 28, 2026 · 9 min read

Black Friday Email Campaign Ideas: A 21-Day Calendar for 2026

Klaviyo Composer Review: What the AI Flow Builder Gets Right

One revenue-per-visitor playbook. Every Tuesday.